MARKETING READS
BROWSE OUR MaRKETING BLOG & LEaRN
Effective Product Launch Strategies: How to Introduce a New Item to Market
Launching a new product is an exciting milestone for any business. Learn how to develop a thoughtful product launch strategy that builds anticipation, boosts sales, and strengthen your connection with customers.
The Role of Reviews and Testimonials: Building Trust with Your Audience
Reviews and testimonials are a powerful way of improving business credibility and building trust with your audience through social proof. Learn why you need them, how to get them, and where to use them!
Collaborative Marketing: How Partnering with Local Businesses Can Boost Your Reach
Collaborations and partnerships are great for making new connections and exposing your business to a wider audience. Learn about ways to collaborate and how it supports your business goals.
How to Use AI & Management Tools to Simplify Cross-Posting
Social media is a tricky marketing channel, but using AI and other tools can help streamline your efforts and build efficiency. Read more about how to leverage AI to grow your social channels!
The Importance of Packaging: What Does Good Packaging Do for Your Business?
Packaging is so much more than a vessel to transport your products. Let’s explore how important packaging is in building a strong brand and growing sales.
Seasonal Marketing Strategies: How to Leverage Holidays and Harvests
Learn about strategies to grow your sales around holidays and seasonal products.
How to Write the Perfect Product Description
Explore the art of writing product descriptions that do the work for you.
Setting Up Your Social for Success Ahead of the Busy Season
Prepare your business’ social media for success before busy season begins!
On-Brand Imagery: What Your Photos Say About Your Food
Learn how to take and select photos that align with your brand, represent your values, and sell your products!
What's in a Brand? Your Mission Isn't Your Brand - But Here's How to Align Them!
Having your brand and your mission in alignment is key to building lasting relationships with your customers. How does yours stack up?
Writing Your About Page: How to Truly Connect With Your Audience
Struggling with what to include on your About page? You’re not alone! About pages are challenging to many small businesses owners. Read our tips here!
How to Find Funding for Your Next Marketing Project
Discover how to find advertising grants and funding options to support your marketing projects, from private grants to USDA programs.
6 Brand Assets Your Food & Farm Business Needs…and Why
Learn about our top 6 recommendations for building a recognizable, cohesive brand.
Custom Email Templates — Are They Worth It?
Learn how a custom email template makes getting started with email marketing easy, and why it's important for your brand!
All About Lead Magnets, & How They Can Help You Grow Your Business
Are you ready to generate some leads for your business? Learn all about lead magnets, and how they can help you reach your goals!
3 Unique Challenges in Food & Farm Business Marketing..and How to Overcome Them
Learn about solutions to the top three marketing challenges we see with food and farm businesses!
SEO Basics: What it is & How to Make Your Website Appear in Search Results
Learn the basics (and the power!) of SEO, and how to use it to grow your business!
Why You NEED to Start Automating Your Emails & How to Get Started
Take your email marketing up a notch and get started with email automations!
5 Tips for Choosing the Right Content for Your Socials
Find the right platform for your business, and optimize your content to connect with your target audience!
One Marketing Practice Small Businesses Should be Using Every Day
Improve your messaging to connect with new and existing customers using this daily marketing practice!